Bright Sky Holdings expands its leadership team and
brings Jody Tester on board as
Senior Vice President, New Ventures
September 18, 2008 – Atlanta, GA - Bright Sky Holdings (BSH) announced its launch yesterday and today announced that two industry veterans; Scott Musgrave and Jody Tester have joined its leadership team. BSH is focused on developing technology companies that provide products and services to advance the media and advertising industries.
As Senior Vice President, New Ventures, Tester will be focused on developing and managing new business opportunities for BSH. Most recently Vice President of Client Software and Strategic Ventures with Arbitron, he has served in several senior leadership positions in the information technology, media, advertising, and telecommunications industries. He has also worked for Fortune 500 companies including Nortel and MCI as well as several successful entrepreneurial ventures.
“Jody brings over twenty-five years of senior management, financial and strategic planning experience to BSH as well as significant expertise in alliances and acquisitions,” said Joe Fabiano, CEO for BSH. “He is also known for his exceptional interpersonal and communication skills, which will be a tremendous asset to our organization.”
“As the media and advertising industries continue to evolve, challenges and opportunities are increasing at an accelerating pace,” said Tester, SVP, New Ventures for BSH. “I am delighted to join BSH in developing companies and technologies that will help content providers, media outlets, advertisers, ad agencies and rep firms address their immediate challenges and operate more efficiently while building a strong foundation for the future.
About Bright Sky Holdings
Bright Sky Holdings (BSH) is a new organization, dedicated to advancing the media and advertising industries. BSH companies are synergistic and complimentary with one another, primarily focused on media and advertising technology services that enable effective buying and selling, as well as campaign and content management for traditional and new media markets. The current BSH company portfolio includes; the assets of Softwave Media Exchange (SWMX), a provider of an open and secure electronic marketplace; Texscan NT, a provider of advanced advertising management systems for content providers and advertisers; and ICE Development LLC, a provider of Video On Demand (VOD) servers and software. Bright Sky Holdings is headquartered near Atlanta, Georgia with an additional office in New York. For additional information regarding BSH and its companies visit: www.brightskyholdings.com or contact:
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